This is the first article in a three-part series. Read parts two and three. Generative tools such as DALL-E 2 and Adobe Firefly challenge traditional notions of authorship and creative control; the ...
Perhaps the most appealing aspect of the move to cloud-based applications (applications that reside on a server rather than on your computer) is the potential for collaboration. We’re already seeing ...
Automakers are fond of including accolades in advertising. Nissan takes it one step further by showing how an award was actually won. New creative from Omnicom's Nissan United dramatically ...
Kellanova, in partnership with data firm Vidmob and MMA Global, has found it can more quickly connect the dots between campaign creative and business outcomes by leveraging artificial intelligence to ...
GetHookd announces its all-in-one AI ad creative platform, combining Meta ad research, competitor monitoring and AI-assisted creative development to help marketers, agencies and e-commerce businesses ...
The rapid rise of generative AI (GenAI) is unlike anything we've seen at the intersection of technology and media since the creation of the Internet. Some of the initial use cases for GenAI have been ...
Today's digest looks at TikTok and Reddit coming under the scrutiny of the UK's Information Commissioner's Office, trouble in the creative development process, and new updates from Google. TikTok and ...
Festival organizers expect a positive response despite divided views on AI. The new initiative is designed to provide filmmakers with 'practical production-planning support that saves time and money ...